Designer Shruti Sancheti is known globally for her Indo-western silhouettes which are fashioned from hand-woven textiles and lightly embellished with hand-embroidered motifs.
Ranjit Rodricks speaks to the maverick entrepreneur about the reneissance of vintage fashion and about how she includes vintage trends in her collections.
Over to Shruti Sancheti….
Lately, there has been a lot of interest and curiosity regarding vintage clothing. It is basically clothing of another era or at least inspired from another era which could be anything between twenty to a hundred years ago. And as they say, fashion is cyclical, hence vintage clothing is extremely popular now, albeit the interpretation and styling is different and contemporary.
All over the world vintage is gaining prominence and in India with an unsurpassed legacy of textiles and crafts, vintage fashion is a big trend.
In my recent collection, called East India Company, I have revisited the legacy of the Raj – the lifestyle of the Indian princesses and their clothes which were an amalgamation of European splendour and indian tradition.
And in my Nomadistaan collection, the silhouettes have a nomadic and hippie vibe which also hark back to the days of yore.
More recently, we are witnessing the return of 80’s with disco and bling as inspiration. Abroad the Victorian and Edwardian era styles are also always popular and updated in to a modern, more wearable context.
As a history student, I love these eras and have incorporated elements like vintage prints and embroidery in my designs, but in a contemporary manner
To get the vintage look, you can accessorise with anything or anything from the bygone eras – from a string of pearls a la Coco Chanel to Mary Jane style footwear to the classic Jackie Onassis sunglasses to a bow tie or a hat or a 1920’s watch – all of which can add panache to the look.
I think Seams For Dreams by Evelyn Sharma is brilliant concept and a lovely endeavour. In my personal capacity, I promote local weavers and artisans and I strongly believe that if they are not patronised and encouraged, their brilliant art would become extinct.